BrandyRunyanCEOApr 23, 20191 minReputation Management & Asset ProtectionOne of the most important and coveted jobs I have as a Sport Publicist is the protection of my client's greatest professional asset: their reputation. I don'...
BrandyRunyanCEOApr 23, 20191 minAthletes & PR Crisis ManagementThough it is rare, there are times when a PR crisis can rear its ugly head. The time to hire a publicist is long before a negative event occurs in your profe...
BrandyRunyanCEOApr 23, 20191 minMedia Prepping for AthletesMedia prepping and training is another important role I play as a Sport Publicist. We help properly prepare professional athletes for interviews, appearances...
BrandyRunyanCEOApr 23, 20191 minA Publicist Can Raise the Promotional Value of an AthleteAs a sport publicist, I help actually raise the promotional value of my athlete clients. A product increases in value when it is desirable, high-quality, and...
BrandyRunyanCEOApr 23, 20191 minOf Publicists and Agents... How They Work Together, Why You Need Them BothOne of the most important jobs I have as a Sport Publicist is to maintain good working relationships with my athlete's AGENTS! That's right folks.... you DO w...
BrandyRunyanCEOApr 23, 20191 minThe Importance of Creating Powerful StrategiesA sport publicist creates a creative PR strategy and helps athletes understand how the process works. There is far more to building a brand than slapping a l...
BrandyRunyanCEOApr 23, 20191 minA Good Sport Publicist Gets you Recognized One of the things a good sport publicist does is get you recognized for all of the amazing things you do "off the field" as well as highlight what you do on ...